The greatest challenge is stating the problem in a way that will allow a solution.

Friday, January 22, 2016

How to unlock the power of purpose | Richard Leider | TEDxEdina

Published on Dec 4, 2015
a pill that would aid cognitive decline, help prevent macroscopic
stroke, aid sleep, and add 7 years to your life. How much would you pay
for it? Would you take it?

It turns out that pill is free, and it's available to all. It's called Purpose.

Leider, founder of Inventure – The Purpose Company, is one of America’s
preeminent executive-life coaches. He is ranked by Forbes as one of the
“Top 5” most respected executive coaches, and by the Conference Board
as a “legend in coaching.” Richard's ten books, including three best
sellers, have been translated into 20 languages. He is the Chief Curator
of content for AARP’s Life Reimagined Institute.

This talk was
given at a TEDx event using the TED conference format but independently
organized by a local community. Learn more at